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Marketers have used personalization for decades to enhance their marketing efforts. Personalization involves customer data and marketing experiences that target specific users through your content.
Marketers have used personalization for decades to enhance their marketing efforts. Personalization involves customer data and marketing experiences that target specific users through your content.
According to McKinsey, recommender systems drive 35% of Amazon purchases and 75% of Netflix’s viewership. Widget insights like Recommendly, can help you understand the actions of the consumer and eventually improve your sales.
These terms are often tossed out with little context, and things can get confused easily. This can frustrate new merchants, as understanding the terminology is crucial to creating a viable product strategy and putting together a well-organized online store.
For an online business, trust can be a problem. Building trust is one of the key factors in online shopping. The higher the online shopper’s trust and the lower the online risk perceived, the better the intention of purchase.
You have about 3 to 5 seconds to catch your customer’s attention. Black Friday is when shop owners test their knowledge about customer behavior. They understand that time is precious and everything in the store must be in the right place for customers to decide and buy quickly.
With Black Friday and Cyber Monday only weeks away, Shopify merchants need to prepare their eCommerce businesses now. Follow this check list and be ready for CMBF
Without conversions, your website is, in essence, a traffic spot that generates no income. We bring you some ways in which you can optimize your online store and marketing strategy to boost conversions.
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